Mullen has the unfortunate luck to have a major location in Winston-Salem. I say unfortunate not because I dislike North Carolina…in fact, the opposite is true. I say unfortunate because it is hard to attract hipsters from New York to anywhere in flyover country and Winston-Salem is in flyover country.
So, to recruit, an agency has to resort to a little creativity (something they should be good at).
Mullen has with their site Straight Outta Winston which you should definitely “peep,” as it were: