The blog Adomatica, which is a more Austin and interactive-centric look at the ad business, has a feature that I really like. It’s called “Who’s Watching Who” and is a list of agencies that have read the blog or contacted the blogger in the last week:
Too bad the idea has already been done, otherwise I am well tempted to copy it.
It’s a great idea because not only does it give a little bit of institutional credibility to his blog – immediately I thought “wow, people from Crispin and GSD&M are reading his blog” – and a little bit of interest – I also though “hey, did someone from the same Circle One that contacted me contact him, weird” – but it gives the company that contacts him a good bit of SEO as well.
A fair trade, especially with Tribble Ad Agency out there ready to pounce on any agency that drops the ball on SEO.