On Monday a certain very senior Broadcast Producer walked up to my desk and told me that Fallon had won the Chrylser account. I laughed it off, to be honest. Well, I laughed it off after checking Agency Spy.
Then in the shower on Tuesday morning I commented to the pre-wife, who was puttering around the bathrooom getting ready for work, that I had heard above rumor…and we got a little bit excited because, goddamn it, there is nothing like a big account win to turn these dark economic times into times of excessive celebration.
And I haven’t been drunk in a while.
Then this afternoon while I was sitting on a painful creative call, Facebook lit up. And when that happens you just know the rumor you have resisted talking about is true. 1,000 ad types can’t be wrong. Right?
So I am heading out of the office to find some other advertising-loving Minneapolitans to celebrate some good news for the city’s industry and to handicap our own hopes that we might get requested for a money-spinning gig with the shop’s now-biggest client.
Drinks are on the Fallonites.
It’s not masochism, but for some reason I like to read the consumer complaints that come through the business of one of the clients that I work on. Man’s capacity for unbridled emotion over trivialities fascinates me.
So I was even more fascinated today when I found that the President of the Official Agency of Biz had been called by a consumer who was angry about the performance of one of the products made by one of our clients. This was not about the advertising. They were upset about product efficacy. Our ads do not make efficacy claims. This guy was just pissed that the product sucked.
He did like the ads though, based on what I heard about the conversation he had with our president, which might explain why he thought to call the ad agency. Or something.
It’s like being unhappy with the quality of your local parish priest’s sermon and showing your displeasure by punching Jesus in the face.
Misdirect ire. And hilarity ensued.
Not If It’s During Dinner
When Nature Calls, Will You Answer? – headline, Make The Logo Bigger, Nov. 20
They Must Be Shorter Geniuses
More Geniuses Per Square Foot on Upper West Site – headline, Ad Broad, Nov. 20
Chooses Glasses Over Contacts
GE Refocuses Vision – headline, Wall Street Journal, Nov. 20
Bottom Stories Of The Day
Is The Great Twitter Scare Waning? – headline, Ad Contrarian, Nov. 20
Razorfish Creates Word of Mouth/Social Media, Fills with Mystery Person – headline, Agency Spy, Nov. 20
Verizon Exiles iPhone to Island of Misfit Toys for the Holidays – headline, Garfield’s Ad Review, Nov. 20
I Want Twitter Peek to Die – headline, Yaybia!, Nov. 20
It seems like every time I am in a briefing where a planner tells the team that we have to be careful not to underestimate the consumer, I go back to my desk and happen upon an article like this. And then I laugh to myself. Because it is impossible to underestimate the consumer.
Let’s break this down:
“It’s true. You can get paid to drive your own car – whether to work, to church, to your kids’ soccer games or any of your other normal destinations.”
All you have to do is send $24.99 and we will send you the brochure and DVD that tell you how! So call now.
“You won’t get rich doing this mind you, but in these recessionary times, taking in an extra $300 to $900 a month can definitely come in handy for a lot of folks.”
All from the comfort of your own car! So call now.
This Is The Change We’ve Been Waiting For
Change Starts With Your Underwear. And Office Nudity. – headline, Adrants, Nov. 10
Learned Lesson From Earlier Porcupine-Embracing Debacle
Japan Embraces Fast-Fashion Shops – headline, Wall Street Journal, Nov. 10
Bottom Stories Of The Day
Discovery Channel Still Loves The World A Lot – headline, Adfreak, Nov. 10
The Case Against Twitter Lists – headline, Agency Spy, Nov. 10
Balloons To Light Up Your Night – headline, Brand Flakes For Breakfast, Nov. 10
Strong Starts For George Lopez, Wanda Sykes Shows – headline, Media Decoder, Nov. 10
Great Moments In Marketing Strategy
Boulder Sushi Chain Targets Oft-Hungry Demo – headline, BNet, Nov. 5
Winner Will Be Decided By Rock, Paper, Scissors
“Social Media” vs “I Don’t Know”: It’s A Tie – headline, Ad Contrarian, Nov. 5
Bottom Stories of the Day
Cows Aren’t Just For Tipping Anymore – headline, AdPulp, Nov. 5
You Can Call Me Fred If You Want – headline, Make The Logo Bigger, Nov. 5
Rude Stork Shows Up At Worst Possible Moments – headline, Denver Egoist, Nov. 5
I have been having a recurring dream. First, some context. Recently, I moved from a boutique-ish independent agency that still had its founders actively involved in the day-to-day business and setting of the culture to a mid-size agency owned by one of the holding companies whose founder had retired fully within the past few years and doesn’t really know what it is, besides being a mid-sized agency owned by one of the holding companies.
At both agencies, the creative product could be characterized as good to occasionally spectacular, the compensation is roughly comparable, and each has a foosball table.
But my last agency was truly human.
As such, my recurring dream is that I have gone back to my old agency because, dammit, it was a better place to work.
In the end, I wouldn’t go back for a host of location and familial reasons (and the realization, in my dream, that I chose work over those obligations is awfully haunting), but I really wish I could.
Separated from the vision of the founder and creaking under the weight of holding company bean-counting, an agency loses its soul.
Not Exactly Prospecting For Gold
Agency Wants to Get Drunk With Prospects – headline, Adrants, Nov. 3
Weezer and Snuggie Warm Up To Each Other – headline, Adfreak, Nov. 3
And Why Weren’t They Prosecuted?
Did Ad Agency TBWA/Chiat/Day Kill Pets.com? – headline, Tribble Agency, Nov. 4
Bottom Stories of the Day
Silos Suck – headline, AdPulp, Nov. 4
Reader’s Digest Closes Rick Warren Magazine – headline, Media Decoder, Nov. 4
Bob Jeffries Cries Over Losing Kellogg’s – headline, Tribble Agency, Nov. 4